Real Estate Tech5 views6 min read

Eric Jackson Bets on Tech to Reshape US Housing Market

Hedge fund manager Eric Jackson is investing heavily in Opendoor and Better, betting that tech-focused firms will lead a major transformation of the U.S. housing market.

Marcus Vance
By
Marcus Vance

Marcus Vance is a Financial Market Analyst for Crezzio, specializing in equity research, technology sector analysis, and real estate investment trusts (REITs). He reports on market-moving news and provides data-driven insights for investors.

Author Profile
Eric Jackson Bets on Tech to Reshape US Housing Market

Eric Jackson, the founder of hedge fund EMJ Capital, has made significant investments in two housing technology companies, Opendoor Technologies and Better Home & Finance. His positions have triggered notable stock rallies, reflecting his belief that the U.S. housing market is entering a new era driven by technology and changing consumer needs.

Jackson's strategy focuses on companies he believes can streamline the traditionally slow and costly process of buying and selling a home. He predicts a fundamental shift in real estate transactions, contingent on a future decrease in interest rates, with firms like Opendoor and Better positioned to lead the change.

Key Takeaways

  • Hedge fund manager Eric Jackson has taken bullish positions in Opendoor and Better Home & Finance, sparking significant stock price increases for both.
  • Jackson forecasts a major transformation in the U.S. housing market, driven by technology-focused companies that improve transaction speed and reduce costs.
  • His optimistic outlook is partly dependent on the Federal Reserve eventually lowering interest rates from their current levels.
  • He believes Opendoor's iBuying model could eventually capture up to 10% of the total U.S. real estate transaction volume by providing essential liquidity to sellers.

Investor Confidence Sparks Major Stock Gains

Eric Jackson's investment activities have had a direct and substantial impact on the market valuation of specific housing-related stocks. His involvement has drawn considerable attention from the investment community, signaling a strong belief in the long-term potential of these companies.

In July, Jackson's EMJ Capital initiated a position in Opendoor Technologies, a move that ignited a powerful rally. The company's stock price surged from approximately $0.53 per share to over $10 in less than three months, a dramatic increase that highlighted market enthusiasm for his thesis.

Following this, Jackson disclosed a stake in the mortgage company Better Home & Finance in September. This announcement also provided a significant boost to the company's stock, reinforcing his targeted investment strategy within the property technology, or "proptech," sector.

A Vision for a New Housing Era

Jackson's investments are not isolated bets but part of a broader conviction that the American real estate market is on the brink of significant change. He sees the current environment as a precursor to a new chapter where technology plays a central role.

"I think we are due for reversion," Jackson stated, referring to the current 30-year mortgage rates in the 6% to 7% range, which he described as abnormal and unsustainable in the long run.

He acknowledges that his optimistic view hinges on the Federal Reserve's future monetary policy, specifically the continuation of interest rate reductions. However, he believes that even in the current market, companies offering innovative solutions can thrive and reshape industry norms.

Understanding the iBuyer Model

An "iBuyer," or instant buyer, is a real estate company that uses technology to make instant cash offers on homes. Companies like Opendoor use algorithms to value a property and then purchase it directly from the seller. This model is designed to offer speed and certainty, eliminating the traditional process of listing a home, showing it to potential buyers, and navigating financing contingencies.

The Role of Opendoor in Market Liquidity

Jackson identifies Opendoor's business model as a key solution for the modern housing market's challenges. He emphasizes the company's function as an "iBuyer," a platform that not only connects buyers and sellers but also makes direct cash offers for properties listed on its site.

This dual functionality provides homeowners with valuable optionality. They can either list their home traditionally or accept a quick cash offer, providing a crucial source of liquidity. "Some people are in a distressed situation and they need to be able to monetize their house quickly," Jackson explained.

He noted that Opendoor's new management team is focused on streamlining this process further. The objective is to provide sellers with funds within three days of accepting an offer, a significant acceleration compared to the weeks or months typical of traditional sales.

Ambitious Market Share Goals

Eric Jackson believes Opendoor has the potential to achieve a significant footprint in the U.S. real estate market. He compared its long-term goal to that of another major industry disruptor. "That always was the goal for Tesla when they were getting started, to kind of go for 10% global market share," he said. Jackson believes Opendoor can reach 10% of all real estate transaction volume with the right product and customer service.

Transforming the Homebuying Process for a New Generation

The core of Jackson's thesis is that companies like Opendoor and Better can fundamentally alter how homes are bought and sold. Their main advantages lie in their ability to increase efficiency and lower expenses for consumers.

By leveraging technology, these platforms can expedite transactions, reducing the time from offer to closing. Furthermore, they have the potential to lower ancillary costs, such as the commissions typically paid to real estate agents, which constitute a significant part of most home sales.

Jackson also sees these tech-forward platforms as particularly appealing to younger generations, such as Gen Z. Economists have expressed concern over the declining rate of first-time home buyers, a trend that could have wider negative effects on the economy.

In his view, the ease, speed, and reduced costs offered by these new models could entice more young people into the market. By simplifying what has long been a complex and intimidating process, companies like Opendoor and Better could play a crucial role in expanding homeownership to a new cohort of buyers.