David Lloyd Leisure Group has announced plans to develop a new £55 million ($75 million) flagship club in the United Kingdom, marking one of its most significant investments in recent years. The state-of-the-art facility will be located in Shawfair, a developing town on the outskirts of Edinburgh, Scotland, and is expected to create over 100 new jobs for the local community.
The project represents a major step in the company's strategy to enhance its premium offerings and expand its footprint in key regional markets. Construction is slated to begin in early 2025, with an anticipated opening in late 2026.
Key Takeaways
- David Lloyd Leisure Group is investing £55 million ($75 million) in a new flagship club in Shawfair, Scotland.
- The new facility will span over 120,000 square feet and feature premium health, wellness, and racquets amenities.
- The development is expected to create more than 100 permanent jobs and support local construction roles.
- This project is part of David Lloyd's broader strategy to modernize its portfolio and expand in high-growth areas.
Details of the Shawfair Development
The planned David Lloyd Club in Shawfair will be one of the largest and most technologically advanced in the company's portfolio. The facility is designed to cater to families and individuals with a comprehensive range of health and wellness services.
Spanning a vast 120,000-square-foot area, the club will integrate indoor and outdoor spaces seamlessly. The investment underscores the company's confidence in the growing demand for premium leisure experiences that combine fitness, relaxation, and social activities.
Core Features and Amenities
According to the initial plans released by the company, the club will boast an extensive array of facilities. These are designed to position the location as a premier destination in the region.
Key amenities will include:
- Racquet Sports: A dedicated racquet sports area with multiple indoor and outdoor tennis courts, as well as facilities for squash, badminton, and the increasingly popular game of padel.
- Swimming Pools: A 25-meter indoor lap pool, a warmer family-friendly indoor pool, and a heated 20-meter outdoor pool, allowing for year-round swimming.
- Spa and Wellness: A luxurious spa retreat featuring a hydrotherapy pool, sauna, steam room, and treatment rooms. This section is designed as a sanctuary for relaxation and recovery.
- Fitness and Gym: A spacious, state-of-the-art gym floor with the latest cardio and strength-training equipment, along with dedicated zones for functional training and group classes.
Who is David Lloyd Leisure?
Founded in 1982 by former professional tennis player David Lloyd, the company has grown to become Europe's leading health, sport, and leisure group. It currently operates 133 clubs across the UK and mainland Europe, serving over 750,000 members. The company is known for its family-oriented clubs that offer a wide range of activities beyond a traditional gym.
Strategic Importance and Market Expansion
The choice of Shawfair for this flagship club is a strategic move. Shawfair is one of Scotland's largest urban expansion projects, with plans for 4,000 new homes, schools, and commercial spaces. By establishing a presence early, David Lloyd aims to become the central leisure hub for a new and growing community.
Glenn Earlam, CEO of David Lloyd Leisure, commented on the decision.
"This £55 million investment in Shawfair represents our commitment to providing best-in-class facilities in communities with significant growth potential. We see a unique opportunity to create a destination that supports the health and wellbeing of thousands of new residents. It's more than just a club; it's about building a community hub for the future."
This development is part of a wider capital investment program by the company. Over the past five years, David Lloyd has invested over £200 million in upgrading existing clubs and acquiring new sites across Europe, signaling a robust growth strategy despite a competitive market.
Investment by the Numbers
- Total Investment: £55 million (approx. $75 million USD)
- Facility Size: 120,000 square feet
- New Jobs Created: Over 100 permanent positions
- Member Capacity: Estimated to serve over 10,000 members
Economic Impact on the Local Community
The construction and operation of the new club are expected to provide a significant economic boost to the Midlothian region. The project will generate numerous construction jobs during its development phase, which is projected to last around 18-24 months.
Once operational, the club will create more than 100 permanent full-time and part-time jobs. These roles will range from management and fitness instruction to hospitality and maintenance, offering diverse employment opportunities for local residents.
Supporting Local Growth
Local officials have welcomed the announcement, highlighting its role in the broader development of Shawfair. The presence of a premium leisure facility is seen as a key attractor for new homebuyers and businesses, enhancing the overall appeal of the new town.
According to a statement from the Shawfair Development Board, the David Lloyd Club aligns perfectly with their vision of creating a vibrant and self-sufficient community with high-quality amenities. The investment is expected to have a ripple effect, encouraging further commercial development in the area.
The Future of Premium Leisure
This major investment reflects broader trends in the health and wellness industry. Consumers are increasingly seeking integrated experiences that go beyond simple gym access. There is a growing demand for facilities that offer a holistic approach to wellbeing, combining physical fitness with mental relaxation and social connection.
David Lloyd's model, which emphasizes a family-friendly, club-like atmosphere, is well-positioned to capitalize on this trend. The Shawfair project, with its extensive spa, family areas, and social spaces like a restaurant and lounge, is a clear embodiment of this strategy.
The company continues to innovate by integrating digital technology into the member experience and expanding its class offerings to include popular trends like HIIT, yoga, and reformer Pilates. The new flagship club will likely serve as a testing ground for the latest concepts and technologies before they are rolled out to the wider network.
