Aura Wellness Clubs has officially opened its new flagship facility in Manchester, a sprawling 120,000-square-foot complex aimed at redefining the city's health and leisure landscape. The multi-million-pound investment introduces a state-of-the-art wellness destination featuring advanced fitness equipment, luxurious spa facilities, and family-oriented activity zones.
The grand opening marks a significant expansion for the Aura brand, which plans to establish several more high-end clubs across the UK over the next five years. This new center is expected to create over 150 full-time and part-time jobs, providing a notable boost to the local economy.
Key Takeaways
- Aura Wellness Clubs has launched a new 120,000-square-foot facility in Manchester.
- The project represents a £25 million investment into the local area.
- The club is projected to create more than 150 new jobs.
- Features include a high-tech gym, a comprehensive spa, indoor and outdoor pools, and family-specific areas.
- This opening is the first step in Aura's broader UK expansion strategy.
A New Standard for Urban Wellness
The new Aura club is more than just a gym; it's positioned as a comprehensive lifestyle hub. The company has invested heavily in creating a space that caters to a wide range of wellness needs, from intense physical training to mental relaxation and family recreation.
The facility is divided into distinct zones to ensure a premium experience for all members. The main gym floor is equipped with the latest smart technology fitness machines, which allow users to track their progress and access personalized workout plans. Separate studios are dedicated to activities like yoga, Pilates, high-intensity interval training (HIIT), and immersive cycling classes.
Facility at a Glance
- Total Area: 120,000 square feet
- Investment: £25 million
- Gym Equipment: Over 300 state-of-the-art machines
- Pools: One 25-meter indoor lap pool, one heated outdoor family pool
- Spa Treatments: 50+ available therapies and treatments
Company officials emphasized that their goal was to create an environment that feels both luxurious and welcoming. Attention to detail is evident throughout the club, from the architectural design that maximizes natural light to the high-end finishes in the locker rooms and lounges.
The Spa and Relaxation Sanctuary
A central feature of the new Aura club is its extensive spa, named 'The Retreat'. This section is designed as a tranquil escape from the stresses of city life. It offers a wide array of thermal experiences, including a Himalayan salt sauna, a eucalyptus steam room, an ice fountain, and a hydrotherapy pool.
The spa also includes several private treatment rooms where members can book massages, facials, and other wellness therapies. The club has partnered with premium skincare brands to offer exclusive treatments.
"Our vision was to create a sanctuary in the heart of the city," said Club Director, Eleanor Vance. "We want our members to feel that this is their space to recharge, whether that's through an intense workout, a relaxing swim, or a quiet hour in the spa garden."
An outdoor spa garden provides a unique feature, allowing members to relax in a natural setting. This space includes heated loungers, a fire pit, and a small Zen garden, offering a peaceful environment regardless of the season.
Family-Friendly Features and Community Focus
Aura has made a significant effort to cater to families, aiming to be a destination for all age groups. The club includes a dedicated 'Aura Kids' zone with a soft play area, activity rooms, and a crèche service staffed by qualified childcare professionals.
Specialized fitness programs and swimming lessons are also available for children and teenagers. This family-centric approach is a key part of the company's strategy to build a strong community around the club.
The Growing Wellness Market
The UK's health and wellness industry has seen consistent growth, with consumers increasingly prioritizing physical and mental well-being. The market for private health clubs and gyms is highly competitive, pushing operators like Aura to offer more holistic and premium experiences that go beyond traditional fitness facilities. This includes integrating spas, nutrition services, and family activities into their business model.
In addition to children's facilities, the club features a business lounge with high-speed Wi-Fi, providing a space for members to work remotely. A bistro and restaurant offer healthy dining options, encouraging members to socialize and spend more time at the facility.
"We're not just selling gym memberships; we're building a community," Vance added. "We want this to be a place where families can spend quality time together, where professionals can network, and where everyone can focus on their well-being."
Economic Impact and Future Plans
The opening of the Manchester club is a cornerstone of Aura Wellness Clubs' ambitious growth plan. The company has stated that this £25 million project is its largest single investment to date and serves as a blueprint for future locations.
The creation of over 150 jobs is a significant local economic benefit. Roles range from fitness instructors and spa therapists to management and hospitality staff. The company has focused on hiring from the local community, further embedding itself in the city's fabric.
Looking ahead, Aura has identified several other major UK cities for potential expansion over the next five years. The success of the Manchester flagship will be closely watched as the company refines its model for a national rollout. The focus will remain on providing a premium, all-encompassing wellness experience that sets it apart from budget-friendly gym chains and smaller boutique studios.
With its blend of high-tech fitness, luxury relaxation, and family-oriented services, the new Aura club in Manchester is poised to make a major impact on the region's competitive leisure market.
