The Greater Wilmington Business Journal has released its 2024 WilmingtonBiz: Book on Business, an annual publication that provides a comprehensive overview of the region's economic landscape. The guide serves as a key resource for professionals, investors, and residents seeking to understand the key industries and trends shaping the Port City's business environment.
Published by SAJ Media, LLC, the book compiles data, analysis, and profiles of local companies and leaders. It aims to showcase the Wilmington area as a dynamic center for commerce, innovation, and community development.
Key Takeaways
- The 2024 edition of the WilmingtonBiz: Book on Business is now available to subscribers and the public.
- The publication offers an in-depth analysis of the Wilmington, North Carolina, regional economy.
- Key sectors covered include real estate, tourism, healthcare, and emerging industries.
- The guide is designed for business leaders, investors, entrepreneurs, and anyone interested in the local market.
An Essential Guide to Wilmington's Economy
The Book on Business has become a staple for the local business community, offering a detailed snapshot of the economic health and direction of the Wilmington area. It functions as both a reference guide and an analytical tool, compiling lists, articles, and data points that are essential for strategic planning and market research.
According to its publisher, the goal is to present a holistic view of the region. This includes everything from profiles of major employers to spotlights on innovative startups that are redefining local industries.
About the Publisher
The WilmingtonBiz: Book on Business is produced by SAJ Media, LLC, the parent company of the Greater Wilmington Business Journal and WILMA magazine. Based at 101 N. 3rd Street in Wilmington, the media company is a primary source for local business news and information in southeastern North Carolina.
For professionals new to the area or considering relocation, the book offers a structured introduction to the market's key players and opportunities. For established local businesses, it provides valuable competitive insights and data on economic trends that could impact their operations.
Key Sectors Driving Regional Growth
The publication delves into the primary industries that form the backbone of Wilmington's economy. It highlights areas of sustained growth and identifies emerging sectors that are poised to shape the region's future. This detailed analysis helps readers understand the forces behind the area's economic vitality.
Real Estate and Development
Real estate remains a cornerstone of the Wilmington economy. The Book on Business often features analysis of both commercial and residential markets, tracking development projects and investment trends. The region has seen consistent interest from investors and developers for over two decades.
Long-time investors like Leslie Smith, who began acquiring property from his Queen Street home more than 20 years ago, exemplify the sustained growth that has transformed the city. The publication documents this type of long-term investment and its impact on neighborhoods and the broader community.
Did You Know?
Wilmington, often called the "Port City," has a diverse economy that benefits from its coastal location, historic downtown, and growing infrastructure. Its port is one of the most active in the state, contributing significantly to regional commerce.
Tourism and Hospitality Innovation
Tourism is a vital economic driver for the Wilmington area, and the Book on Business explores the innovative ways local entrepreneurs are catering to visitors and residents. The hospitality sector has expanded beyond traditional hotels and restaurants to include unique, experience-based businesses.
A notable trend highlighted in local business reporting is the rise of mobile entertainment venues. These businesses offer novel ways to experience the city's scenic waterfront and downtown areas.
- Floating Barges: Mobile bars operating on the Cape Fear River provide a unique perspective of the city.
- Pedaling Trolleys: These multi-person, pedal-powered vehicles offer guided tours of local breweries and landmarks.
- Luxury Picnic Services: Curated outdoor dining experiences have become popular in local parks and beaches.
These ventures demonstrate the entrepreneurial spirit that contributes to the region's appeal as a tourist destination. They create jobs and add to the vibrant local culture that the Book on Business aims to capture.
Focus on Wellness and Corporate Health
Beyond traditional industries, the publication also sheds light on sectors that support the overall well-being and productivity of the local workforce. Corporate wellness has become an increasingly important topic for businesses looking to attract and retain talent.
One area of focus is the role of nutrition in employee health. Experts in the field emphasize that registered dietitian (RD)-led programs can have a significant return on investment for companies.
"RD-led programs lower health care expenses by preventing chronic disease and reducing medical claims. Proper nutrition enhances focus, energy, and overall productivity."
This insight reflects a broader trend where businesses are investing in preventative health measures. By improving employee wellness, companies not only reduce healthcare costs but also foster a more engaged and effective workforce. The Book on Business often explores how these services contribute to a healthier business ecosystem.
A Resource for the Entire Community
While its primary audience is the business community, the WilmingtonBiz: Book on Business serves a broader purpose. It is a valuable tool for anyone living in or considering a move to the region. It provides a clear, data-driven look at the economic foundations of the community.
The publication is typically available through a subscription model, which gives readers access to in-depth content throughout the year. The annual book serves as a capstone, compiling the most critical information into a single, accessible volume.
By chronicling the stories of entrepreneurs, tracking development, and analyzing market data, the book creates a comprehensive record of the region's economic journey. It stands as a testament to the growth and resilience of the Wilmington business community and provides a roadmap for what lies ahead.
