#Branding

2 articles tagged

Coldwell Banker Shifts Strategy to Focus on Lifestyle

Real estate firm Coldwell Banker is launching a new brand campaign, shifting its focus from property sales to the broader concept of lifestyle and well-being.

By Samuel Holloway

#Coldwell Banker#Real Estate#Marketing

Business•Oct 4

Why an Exact Match Domain Is a Core Business Asset

High-value sales like NFTs.com for $15 million show why an exact match domain name is now considered a critical, appreciating asset for businesses, not just a web address.

By Samuel Holloway

#Domain Names#Business Strategy#Digital Assets

Related Tags

Coldwell Banker Shifts Strategy to Focus on Lifestyle

Why an Exact Match Domain Is a Core Business Asset